Notification writing at EasyB

Related apps with similar features:

Monzo

Revolut

Chime

Scenario:

Congratulations! It’s your first day on the job as a UX writer at EasyB, a growing fintech/neobank app that offers low commissions with a user-friendly interface. Now, they want their UI copy to match, and that’s where you come in.

Task:

Write 6 different mobile push notifications with mood matching to the appropriate tone: positive, neutral, and negative. Here are the 6 notification scenarios:

Positive

• The user received their monthly salary -> leads to the account overview screen
• The user was approved for a loan -> leads to screen with loan details

Neutral

• End-of-day, total daily spending notification -> leads to screen with a breakdown of the day’s transactions.
• Update to terms of service -> leads to the terms of service screen

Negative

(About overdrafts at EasyB: Users can get an approved overdraft protection limit, for example, £100. This means that if their account balance falls below £0, they won’t be charged a fee. However, if the account balance falls below the approved overdraft protection limit, the user will be charged a fee.)

• The user’s account went below £0 but did not cross their overdraft protection limit -> leads to the overdraft information screen
• The user crossed their overdraft protection limit -> leads to the overdraft information screen

Points to think about: